Oct 31, 2018

DeviceAtlas: iPhone Is The Most Popular Smartphone in the Philippines

Using its device detection platform, DeviceAtlas reveals that the iPhone variants are the most used smartphones in the Philippines.

The world's most authoritative source of data, DeviceAtlas, has revealed that the Apple iPhones are the most popular smartphones in the Philippines. In its extensive list which shares the most sought-after phones in the world, the firm uses its real-time device detection system to determine which smartphones are utilized the most in all the connected platforms which include the web, mobile networks, and native apps.

In the Philippines, Apple's eighth-generation flagship iteration, the iPhone 6, spearheads the list with a share of 7.59%. Released in 2014, the device was noted for its improved design, specifications, camera offerings, and battery life. The handset also marked Apple's first foray in big-sized smartphones. Trailing behind the iPhone 6 are the iPhone 7 Plus and the iPhone 7, generating shares of 5.76% and 4.21% respectively. Both devices were launched two years ago, with the former being regarded as the first iPhone to come with a rear dual-camera setup.

Sitting comfortably on the fourth and fifth spots are the iPhone 6s and the iPhone 6s Plus. Succeeding the iPhone 6, these devices were famed for their beefed-up hardware offerings, top-grade fingerprint recognition sensors, and strengthened chassis. On the sixth spot is Apple's iPhone 5s, which also received rave reviews for its vastly improved internal hardware. Both feature-filled and exceedingly compact, the device was noted to have introduced the first 64-bit processor to be used in a smartphone.

The Samsung Galaxy J2 Prime breaks Apple's monotony on the list, coming in seventh. Generating a 3.12% share, the all-rounder device was announced in 2016 with Android 6.0 Marshmallow and a MediaTek MT6737T SoC.

Apple's first notched smartphone, the iPhone X, sits in ninth place garnering a 2.69% share. The device was also famed for its near edge-to-edge display and Face ID technology. Rounding up the top ten is the Samsung Galaxy J7. The three-year-old Galaxy phone's main takeaways are its 5.5-inch Super AMOLED screen, the Snapdragon 615 and Exynos 7580.

※The iPhone 6s Plus was doubled on the list.

DeviceAtlas is also the leading provider of device intelligence to major online brands, advertising platforms, financial services, and gaming, among others.