Alcatel One Touch Mobile Phones Price List in the Philippines January 2019

Alcatel One Touch series introduces new model in the Philippines

Alcatel One Touch is basically a series of smart phones and tablets produced and released by the electronic company, Alcatel. These range of smart phones have been extremely famous and successful in the Philippines due to their amazing build quality and equally impressive features. These smart phones have a very distinguishing look, which makes them pretty stylish in nature. However, Alcatel predominately aims to target the low end smart phone market with this series, so the prices are quite economical as well.

Brief Description

This Alcatel One Touch series offers plenty of models for sale in the Philippines. Still, Alcatel has divided these models in to 3 separate categories or brands so that customers can choose more easily. As far as the smart phones are concerned, Alcatel One Touch offers 3 brands – namely, Hero, Idol and Pop. These 3 sub-brands of smart phones are the best that Alcatel has to offer in their smartphone category. As far as their tablet range is concerned, Alcatel One Touch offers yet another sub-brand named as Pixi. Their Pixi range of tablets have been extremely popular all over the world, and especially in Philippines, where people are crazy for budget products. This is the reason as to why Alcatel One Touch continues to produce newer tablets for this Pixi sub-brand.

Features of new models

• Idol alpha – This is a brand new model available from Alcatel One Touch series which features a 4.7" HD display unit, along with 13 MP camera with autofocus. It also has a 1.2 GHz Quad Core processor with 1 GB of RAM and 16 GB internal memory. It contains a 2000 mAh battery power as well.
• HERO – The brand new HERO smart phone from Alcatel One Touch is yet another favourite among people. It has both single SIM and dual SIM versions, with NFC support. It features a 6" IPS HD display, with multi-touch and 13 MP primary camera. Processor is a 1.5 GHz Quad Core, with 2 GB RAM and 32 GB Micro SD card support.
• PIXI 3 4G – This is the most premium tablet from Alcatel One Touch series. It offers a 7" TFT display unit, with 1024x600 pixel resolution. It features Android 5.0 Lollipop, with a 1.2 GHz Snapdragon MSM 8916 Quad Core processor and 1 GB RAM. Its internal memory is around 8 GB, with a 4600 mAh battery.

Popularity in Philippines

Alcatel One Touch is a very popular brand series in Philippines. This is probably due to the fact that it produces lots of variants of models for the people, thus providing better choices as compared to other brands or series. In addition to that, it offers several low end smart phones for budget purposes. Despite that, the main reason as to why this particular brand series is immensely popular is its services and customer support. It offers lucid support for its customers. That is why this Alcatel brand and its One Touch series is so different from other brands that make similar products for the Philippian market.

Competition

The Philippian market is very fierce when it comes to competition in the smart phone and tablet category. Having said that, Alcatel is pretty famous among customers. Still, there are some valid competition that can rival Alcatel’s popularity. What are those brands? Let’s take a look.

• Cherry Mobiles
• Xiaomi
• Asus
• Huawei

Latest News and Updates about Models

According to recent news, Alcatel One Touch has recently released new information that they are aiming to take out their competitors in the low cost smart phone category, which includes Xiaomi and Huawei. So, it will probably release a brand new model for low cost in the coming months.

Marketing Strategies

The marketing strategy of this particular One Touch series in Philippines is pretty simple. They are basically looking to expand their market share of consumers in the smartphone and tablet category. SO, their aim is to cover at least 40-45% of the total smart phone market in Philippines.

Alcatel Products Categories in the Philippines

• Mobile Phones
• Tablets