HUAWEI and HONOR are all set to foray into the gaming laptop category if a report coming out of China is to be believed. And leading the way won't be HUAWEI, but its subsidiary HONOR as the latter might debut its first gaming laptop in August or as early as this month while HUAWEI is to follow suit soon after.
The same thing happened when HONOR stole a march over HUAWEI in launching its smart TVs powered by HarmonyOS in August 2019 at HUAWEI Developer Conference.
The company seems to have fast-tracked its way into the gaming laptop venture despite HONOR's president George Zhao's announcement in June about launching notebooks for gamers not until the end of this year.
Although laptop shipments have decreased worldwide in the first quarter of 2020, demand for gaming PCs has increased due to people buying them to ward off boredom during the COVID-19 lockdown. Throughout 2019, gaming notebooks shipments increased by 11.9% in the Asia-Pacific region, signaling that the market is receptive to gaming laptops. A sudden thrust for an early launch on the part of HUAWEI and HONOR could be to cash in on the momentum in sales of the gaming laptops.
Linn Huang, research vice president for devices and displays at IDC said, "Consumers stuck at home have had to come to terms with how important it is to keep tech up to date. This should provide a steady, long-range tailwind for PC and monitor markets, among other categories."
Like in the smartphone business, HONOR will probably target the affordable gaming laptop segment while HUAWEI, later on, will aim at the slightly pricier segment. In both cases, we expect affordable but spec-loaded gaming laptops.
As of now, no information regarding the specifications of the laptops have been revealed. However, it is expected that the new laptops may feature 10th generation Intel Core H processors and AMD Ryzen 4000H processors along with NVIDIA's GeForce RTX20 graphics cards.
Specs aside, even as the launch is nearing, it is not known under what branding the gaming laptops from HUAWEI and HONOR will be offered. Currently, they have MateBook and MagicBook lineups for their respective notebooks.
Nevertheless, for a distinct gaming identity, HUAWEI and HONOR could also choose a branding similar to ASUS' ROG and Lenovo's Legion for their gaming laptops. We're expecting to hear more information in this regard in the coming days or weeks. Stay tuned for updates.