Latest reviews in the Digital Cameras
Super zooming 30x capacity, it builds very high sensor , sony cybershot is a compact camera, Not impressive design but impressive picture quality the 20. MP is really enough, very excellent photos, ...Read more
- Rating : 4.1
- Review by Voltar E.
- Date : Aug 4, 2014
All resistant can be found in this sony cybershot dcs tf1 model, water, dust and shock resistant, this really suit for me because im too clumsy with my things i need a camera like this one , thats ...Read more
- Rating : 4.0
- Review by Caguioa Ramon
- Date : Jul 28, 2014
[Good] when i captured a video's and photo's those are cleared and nice, I enjoyed to use it. wherever I'll go i bring this, i'll take photos especially nice views. the product is durable the image/ ...Read more
- Rating : 4.4
- Review by Cecil Maui Caraca
- Date : Jul 7, 2014
Started as an electronics shop in Tokyo by Masaru Ibuka in 1946, Sony worked with 8 employees and a $530 capital. A year later and together with colleague Akio Morita, Tokyo Tsushin Kogyo was founded and built Japan’s first tape recorder, the Type G.
At the start of the 1950s, Ibuka manages to convince Bell Labs to license its transistor technology, giving birth to the first commercially successful transistor radios. The company changed its name to Sony in 1858 and easily infiltrated the US market, selling 5 million portable transistor radios by 1968.
In 1960, the company founder Sony Corporation of America. The decision to do so was unheard of but opened up the Japanese to plenty of export opportunities. This reputation as a powerful exporter was given further boost by the fact that Sony products were known for its excellent quality. The company was able to sell their merchandise at above market prices and resisted the lure of low prices. In 1979, it introduced the Walkman brand, which is the world‘s first portable music player that uses the compact cassette format.
The company continued diversifying its portfolio and developed innovative products such as Compact Disc and PlayStation. Eventually, it purchased CBS Records (1988) and Columbia Pictures (1989), which helped expand the company’s media presence.
Although a lot of analyst predicted the company’s downfall especially during the 1980s global recession, Sony managed to overcome all obstacles by pursuing convergence. The 2000s were filled with ups and downs for the company but it focused on increasing cooperation between its business units. In 2009, it launched its "make believe" campaign and tried to focus on 3 major areas: imaging, gaming and mobile technology.
Popularity in the Philippines
Sony has always had a strong presence in the country and it is not surprising that it remains a brand favourite among Filipinos. The company has always been consistent in the quality of products and although the prices are not as low as the other smaller brands, a lot of Filipinos still choose Sony and consider their products a long term investment especially since they are guaranteed to be durable.
The company currently offers many products and the following are the most popular in the Philippine market:
Television – boasts of stunning quality image. The collection is under the Sony Bravia series which features the best sounds, interconnectivity with mobile devices, stylish quartz design, comes with built in apps and comes with useful accessories. Choose from LED TV, LCD TV and Projection TV.
Home Video – customers are treated to the best home cinematic experience with the DVD/HDD, Blu Ray Disc, USB Media players that showcase vivid pictures, multiformat and distortion free.
Home Theatre System – bring your viewing experience to a whole new level with Sony’s range of home theatre systems that include Blu Ray Home theatre systems, DVD home theatre systems and Home Theatre component systems.
Compact digital cameras – Filipinos love capturing special moments and they have found a reliable tool to use in Sony digital cameras. The Cyber-shot series has always been popular ever since its introduction in the market.
Mobile phones and tablets – true to its promise, Sony did not disappoint with its line of mobile phones and tablets. The Xperia tablet series delivers the perfect combination of content, hardware and network ensuring that the devices are user friendly and offer superior experience. The Xperia smartphones which run on Android or Symbian operating systems are packed with the leading mobile technologies and are more reasonably priced.
In 1987, Ericsson, which is a Swedish telecom equipment company and Sony entered a joint venture under the name Sony Ericsson. The venture was a success as it gave birth to a great collection of mobile phones including Cybershot (C Series), Fun Phones (F Series), Generation Web Phones (G Series), Camera Phones (K Series), Messaging Phones (M Series), PDA Series (P Series), Radio Phones (R Series), Swivel Phones (S Series), Tela Phones (T Series), Vodafone phones (V Series, Walkman Phones (W Series), Xperia Phones (X Series) and Clamshell Phones (Z Series).
By 2012, Sony completed its acquisition of the Ericsson shares and focused on only one of its series, the Xperia range for its mobile phone line.
Sony products can be purchased readily considering that they are carried by major appliance stores all over the country. For a complete list, you can use the store locater at the company website http://www.sony.com.ph/section/shop.
Sony is set to launch its PS4 gaming console on January 14, 2014 at the Glorietta Activity Center in Makati City. For more news and other announcements, you can follow Sony Philippines Facebook and Twitter accounts.